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Facebook’s latest measurement error undercounted Instant Articles traffic
For those keeping count, this is the fourth time Facebook has disclosed measurement errors in as many months. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News,...
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Marketing Day: James Allen CMO interview, Facebook Instant Articles & native ads
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet...
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Facebook will let publishers show more ads in Instant Articles
Facebook is giving more flexibility to publishers within its Instant Articles feature, allowing extra manual and automated monetization methods. Please visit Marketing Land for the full article....
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Marketing Day: Facebook Instant Articles, Twitter chatbots & Taco Bell’s CMO
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet...
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Facebook adds email signup & Page Like call-to-action buttons to Instant...
Facebook has also started testing buttons for people to sign up for a publisher’s digital subscription free trial and to install its app. Please visit Marketing Land for the full article. Marketing...
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From the Editor’s Desk: Why we cross-post articles across our websites
In our latest column, Editor-In-Chief Matt McGee introduces Marketing Land’s new home page and explains how and why you’ll sometimes see the same headline on two of our sites. Please visit Marketing...
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Facebook tests its News Feed with a new form of Related Articles
Facebook will show additional articles related to topics many people are talking about before a user clicks to read a story. Please visit Marketing Land for the full article. Marketing Land – Internet...
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Marketing Day: Facebook related articles, weather data & social media...
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet...
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Facebook rolls out software tool to make AMP, Apple News pages more like...
Facebook’s tool will automatically convert Instant Articles to Google’s AMP and Apple’s Apple News formats. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News,...
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Google warns authors, publications against misusing links in syndicated...
If the primary purpose of distributing content is to gain links, both authors and publishers risk a Google penalty. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing...
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Marketing Day: AdWords 2017 roadmap, Facebook Instant Articles & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet...
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Facebook slots ads in Instant Articles’ Related Articles sections
All publishers in Facebook’s ad network can now feature ads within “Related Articles” sections at the bottom of their Instant Articles. Please visit Marketing Land for the full article. Marketing Land...
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Report: Facebook’s Instant Articles faster than AMP, both formats boost user...
Users spend 35 percent more time with AMP content than mobile web pages. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips
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Gain Reads and Revenue with Instant Articles
“We built Instant Articles to solve a specific problem—slow loading times on the mobile web created a problematic experience for people reading news on their phones. This is a problem that impacts...
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Facebook Debuts New Instant Articles Analytics Tool for Publishers
Facebook has introduced an analytics comparison tool to help publishers measure how their Instant Articles content stacks up compared to other mobile web equivalents. Facebook product manager Mona...
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Facebook Will Not Take Cut of Publishers’ Instant Articles Subscription Earnings
Facebook will let publishers keep 100 percent of any subscription earnings they make on the social media site’s platform. The news, which is music to the ears of news sites and magazines, comes as...
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